
Discover how to use your corporate festival event to supercharge your brand.
So you’ve got marquees, festival furniture and some flags – but how do you turn your employee event from a standard corporate festival to one that radiates your brand? If you’ve not yet thought about this, you could be missing a huge opportunity to showcase your brand and foster shareable social media moments.
Effective branding is imperative at any event, and by choosing a corporate festival you’re opening yourself up to some creatively wonderful branding options! From the second your guests arrive, you want to envelope them in your brand personality and set the tone of the day. The right branding will build pride in your team as well as creating some excellent photo opportunities for you to use internally and across your socials.
As a corporate festival company that prides ourselves on attention to detail, you can be sure we’ll give you bang for your branding buck!
Of course, you can still benefit from traditional branding options – perhaps you even have some stashed away that you can reuse (bonus points for sustainability!). But it just wouldn’t be a Headline Festival without sprinkling in a few more unusual options.
Here are some of our absolute favourite stand-out ideas for your corporate festival:
1. Parasols: picnic benches are a favoured festival seating option, and providing a parasol gives your guests some much needed shade (when the British weather is playing ball!). Choosing bespoke printed parasols not only creates a high visibility branding piece, but will look incredible if you’re planning on capturing drone footage from above!
2. Giant deckchairs: these are a MUST for encouraging your guests to take photos! A definite Instagram fave.
3. Inflatables: giant beach balls are brilliant to toss into your crowd whilst a live band is on. A real fun option, guaranteed to get your guests interacting with each other!
4. Photo opportunity: best placed near the event entrance, a bespoke photo background is ideal if you want to encourage your guests to take their own photos and share across social media. Think flowing water walls, colourful 3D flowers, quirky branded furniture, giant swings… we’ll use anything and everything to create a photo worthy spot.
5. Toilets: Ok stick with us here! Toilets and showers are often a completely overlooked area, but we believe no area should be left untouched if you really want to show off your brand. We’re talking logo stickers on the mirrors, branded boxes of toiletries and printed shower curtains.
Sustainability bonus
Most of these branding items can be stored ready to use at future events – reducing your carbon footprint whilst saving you money.
If you’re planning a corporate festival event, we can support you on your entire project!
We'll cover it all from venue sourcing right through to event branding. As a specialised corporate festival company, we’d love to chat about how we can turn your next event into a brand showcase! Get in touch here.